Birmingham Spring Fair, United Kingdom
Birmingham spring fair is one of the trade and retails exhibition event held in Birmingham, United Kingdom. Spring fair is the biggest event in the UK featuring gift and home product held every year. In addition to the largest in the UK, this event is usually attended by more than 2500 exhibitors from both UK and abroad. In 2018 Spring Fair held on 3-8 February with the theme “Gift Items”.
We had the opportunity to become one of the exhibitors in this exhibition. It was the first opportunity for PT. Harmony Jaya Kreasi in Spring Fair 2018. We displayed one of a kind products from all other exhibitor. The enthusiasm of the buyers was enough to get us in contact with them at the next event at IFEX Jakarta in March 2018.
As our experience in previous exhibition events, first time participation is usually just an opportunity for our own product introductions. But beyond expectations, we got a full container order! Apparently the visitors were quite enthusiastic with our product so that we had a fantastic order quantities.
Ambiente Frankfurt, Germany
Also in February, we attended another event held in Europe, the Ambiente Frankfurt Trade Fair in Germany. Ambiente is the leading international consumer goods trade fair. In 2018, Ambiente held on February 9-14 with the theme “Multi Products International Fair”. We have followed this event twice in the previous year.
At the first time, we had it under cooperation with Indonesian Ministry of Trade and the result was quite encouraging. We are known as a baskets manufacturer made from woven foliage material. The next time, with the support of Indonesian Ministry of Industry, we are return to this event and managed to strengthen the relationship with the buyers who generate stronger trusts to us that result increasing demand of our own product.
The experience of previous participation brought us into another deal with new buyers at this 2018 exhibition. We managed to impress them with natural weaving products that come from various natural fiber.